Cruise Industry News

Virgin Voyages Announces The Beach Club at Bimini

Virgin Voyages creates The Beach Club at Bimini, an exclusive experience to be featured on all Scarlet Lady sailings.

I’ve dreamed of starting my own cruise line since I was in my 20’s, and now the launch is finally getting close. We have taken the time to think about every detail and craft an experience that brings the Virgin brand to life and disrupts the travel industry.

said Richard Branson, Founder of Virgin Voyages.

In conjunction with Scarlet Lady bookings going on sale today, Virgin Voyages revealed that all voyages will feature The Beach Club at Bimini, a Virgin Voyages experience in Bimini, Bahamas.

The Beach Club at Bimini

Just a short transfer from the pier, The Beach Club at Bimini features natural materials and soft earth tones that organically blend into the seascape. The Beach Club at Bimini will overlook the ocean and cascade down to the sea with an expansive lagoon-style pool as the central anchor of the club.

There will be moments of retox and detox throughout the day with areas of high energy and quiet spots for complete relaxation and introspection.  Mornings at The Beach Club at Bimini will begin with yoga and meditation and the energy will be gradually amplified as the day progresses. By the afternoon DJ-led pool and flotilla parties will be centre of the action. The night’s energy will wind down with a beach bonfire to close out the evening with an acoustic musical performance.

DJ Mark Ronson

With music at the heart of the Virgin brand, Virgin Voyages will carefully curate the soundtrack for The Beach Club at Bimini, with seven-time Grammy-Award-winning artist and producer Mark Ronson named founding DJ, where he will be among the first talent to grace the turntables.

Ronson will have four performances in 2020, with performance dates to be announced soon.

The Beach Club Spaces

The Beach Club will also have complimentary food that is thoughtfully sourced. There will also be creative social spaces with hammock groves and six bars where Sailors can congregate in groups of friends, plus loungers and beach-side and poolside cabanas available for rent.

The Beach Club at Bimini will also feature active areas for watersports and beach play.

Sailors staying in RockStar Suites will have their exclusive slice of paradise at The Beach Club at Bimini, with a dedicated bar, complimentary food service, an outdoor terrace lounge, sun loungers and beach cabanas.

Exploring the Island of Bimini

Sailors looking to explore the island of Bimini will have ample opportunities to do so in this off-the-beaten-path tropical destination. The island is a beach-lovers paradise with welcoming and warm residents. It was a known favourite of author Ernest Hemingway, who described it as “like the end of the world.” This intimate seven-mile island offers extraordinary sea experiences such as boating, snorkelling, and even wreck diving, with the SS Sapona just a few miles off the coast of the southern part of the island.

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